Tiara Jacquelina Eu Effendi is an award-winning creator, producer and performer. She is also a passionate advocate for the empowerment of youth through performing arts.
Tiara is the Chief Dream-maker a.k.a. Group President of Enfiniti (M) Sdn Bhd, and founder of the Enfiniti Academy.
She is on the Board of Advisors for both the Malaysian Academy of Science’s Mega Science 3.0 Project, as well as the Tasmanian School of Business and Economics. She is also on the National Advisory Council on the Integration of Women in Development for the Ministry of Women, Family and Community. This year she is one of the TN50 (Transformasi Nasional 2050) Circles ambassador in influencing Malaysia’s journey towards 2050.
Tiara produced and starred in Puteri Gunung Ledang, Malaysia’s 1st ever film to premier at the prestigious Venice Film Festival, and the country’s first film shortlisted for an Oscar consideration in the 2005 Academy Awards (Best Foreign Film). Tiara has won several awards both locally as well as internationally, including Best Producer – Asian First Films Festival & Best Actress – Asia Pacific for Puteri Gunung Ledang, and Best Actress – Malaysia for Ringgit Kassorga.
She went on to produce the hugely successful stage adaptation of Puteri Gunung Ledang, which started the musical theatre phenomenon in Malaysia and is, regarded by many as the industry benchmark. Following that, she produced P.Ramlee The Musical, The Secret Life of Nora and The Story of Kuala Lumpur – MUD The Musical.
Tiara spends a lot of her time mentoring and training young people through Enfiniti Academy, which she describes as an “incubator” of fearless, bold, creative and innovative future leaders of our country.
She is currently working on several exciting new projects concurrently:
1. A Glamping Resort in Janda Baik, TIARASA ESCAPES, opening in Summer 2017.
2. Directing and producing OlaBola The Musical, opening in February 2018.
3. The Malaysian Cultural Village, opening in March 2018.